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The New Face of E-Commerce

Riccardo began to take an interest in the world of online business at the age of 18. Today, the young entrepreneur has become an e-commerce and digital marketing expert and thanks to his training academy he helps hundreds of other kids to start an online business from scratch.

Riccardo Piombino, 24, born in Padua, Italy, of Italian parents.

After a brief experience as a door-to-door salesman in the insurance sector, and after working as a clerk in a local supermarket, at 19 he decided that this wasn’t the life for him.

Waking up early, the stressful monday morning, working colleagues and the unbearable boss are the torments that most people experience in everyday life. Riccardo didn’t like this, he just didn’t want his life to be a “copy and paste” of many other people.

He decided to leave his parents and live on his own with very little money in his pocket to become independent, and take on new responsibilities, but the first problems for Riccardo were not long in coming

Too high expenses, inexperience, dissatisfaction and difficulty making it to the end of the month led him to give up his old job as a clerk and move to an ugly and dirty house with 5 other people.

After many mistakes and failures, money thrown away, and many tests, Riccardo has built a real and hugely successful footwear brand using Instagram, Facebook and the biggest influencers in Italy.

But he didn’t stop there, he scaled the online store in the UK, Portugal, Austria, France and Germany, also selling men’s and women’s clothing, and various accessories, thus dominating other niches in the fashion industry, learning skills of Branding, sales and social media marketing, building a real empire.

Now he owns over 15 stores, fully online with 6-figure monthly turnover.

Following a very high request for information and advice from him, he decided to found his own business school, creating a real academy, in which he has already taught hundreds of students all the secrets that he himself uses to dominate the online marketing and e-commerce.

Over the years he has managed to generate a total of over 3 million dollars with just one of his brands.

Another business he is very proud of is the private mentorship business, created for entrepreneurs and individuals in one-to-one sessions, as well as private coaching courses where a small group of people can have unlimited access to live private masterminds and collaborate directly with Riccardo side by side in the construction of their ecommerce stores. Dropshipping is a very innovative system today: “It is a sales model thanks to which the seller sells a product to an end user, without actually own